How To Grow On X/Twitter For 2025

Growing on X/Twitter can feel like a grind. Most people are told to post often, reply to hundreds of tweets daily, and wait for the magic to happen. But here’s the truth: growth doesn’t come from being a “reply guy.” It comes from going viral.

Let me share exactly how I’ve grown to 17k followers in just 5 months, with 95% of that growth coming from viral tweets—and only 5% from replies.

The Problem with “Reply Guy” Growth

When I first started on X, I did what most people are told:

  • Reply to 100+ tweets daily.

  • Engage with everyone.

  • Build visibility.

It sounded like a solid plan, but here’s the reality: replying to other people’s tweets doesn’t lead to explosive growth. Sure, I gained a few followers here and there—maybe 10–15 a day—but it was slow, exhausting, and not scalable.

The turning point? One day, I posted a tweet that went viral, and within 24 hours, I gained 1,000 followers. That one tweet did more for my growth than weeks of replying ever could.

The Power of Viral Tweets

Here’s the secret: if you want to grow quickly, focus on creating your own viral content. Viral tweets don’t just bring in followers—they trigger what I call the viral effect.

When one of your tweets goes viral:

  1. The algorithm boosts not just the viral tweet but your other recent tweets.

  2. This can lead to multiple tweets going viral simultaneously.

  3. The result? Hundreds, sometimes thousands, of new followers in a single day.

This is why I post 10 tweets daily. Each one is a chance to go viral, and all it takes is one to kickstart the viral effect.

My Approach to Viral Tweets

Creating viral tweets isn’t about luck—it’s about strategy. Here’s what I do:

  1. Study Top-Performing Tweets

    • I analyse what’s working for others in my niche.

    • I look at the structure, tone, and content of viral tweets.

  2. Add My Own Twist

    • I never copy—stealing content is unethical and ineffective.

    • Instead, I take inspiration and add my unique perspective, value, or twist.

  3. Post Consistently

    • I post throughout the day to maximise reach and engagement.

    • My schedule includes morning, afternoon, and evening tweets, targeting both European and American audiences.

Why Replies Are Still Important

While replies aren’t great for growth, they’re excellent for building connections. If you want to collaborate with creators or grow within a specific niche, replying is a powerful tool.

Here’s how to do it right:

  1. Engage Authentically

    • Reply to creators you admire and genuinely connect with.

    • Avoid generic comments—show your personality and add value to the conversation.

  2. Build Relationships

    • Engage with a creator’s content consistently for a week.

    • Then, send a polite, authentic DM asking for growth advice.

Remember: replies build relationships, not audiences.

Final Thoughts

Growing on X/Twitter doesn’t require you to spend your entire day replying to hundreds of tweets. The real secret to growth is creating viral tweets that resonate with your audience.

By focusing on your own content and increasing your chances of going viral, you’ll experience faster, more sustainable growth.

Stop wasting time trying to be everywhere. Focus on creating value, and let the viral effect do the rest.

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